__PROJECT NAME
Second Chance Shop
__ROLE
Concept
__DATE
2017
Broederlijk Delen
Broederlijk Delen—an NGO that helps farmers (and their families) in underdeveloped regions in the southern part of the world—Changed its tagline to “Tot iedereen mee is” (roughly translation: “Until everybody is with us”). They believe/hope that they can stop existing when everybody lives in equality and there is no need for them anymore. A tagline change also means a lot of new promo materials. But what to do with the old ones? Being Broederlijk delen we simply just can’t toss them out and let it go to waste. So we give it a second chance.
